Design inspiration
The Puzzle bag is the first bag designed by Jonathan Anderson, the current creative director of LOEWE , and debuted at the 2015 Spring/Summer Men's Fashion Show. This bag is inspired by jigsaw puzzle blocks , and uses exquisite leather craftsmanship to piece together flat geometric leather into a three-dimensional bag shape. It not only retains LOEWE's craftsmanship heritage, but also injects avant-garde aesthetic concepts, achieving a balance between fun and functionality.
LOEWE 2015 Spring/Summer Collection Fashion Show
Jonathan Anderson
Creative Director, Loewe
- Born 1984
- Nationality Northern Ireland
- Graduated from London College of Fashion
- Founder and designer of JW Anderson (2008-present), creative director of LOEWE (2013-present)
I set out to find a new way of building a bag, fundamentally questioning its structure. It was about deconstructing a conventional bag to create a flat object with a tri-dimensional function
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· Production process ·
Each Puzzle handbag is assembled from more than 90 parts . A whole piece of leather must be cut into precisely calculated irregular geometric shapes by hand or laser cutting . It goes through 524 processes including hand-painted oil edges, pasting, stitching, and shaping . Even a craftsman with 50 years of experience needs to spend at least 10 hours to finally get a puzzle-like appearance.
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Anagram logo
The bag's flap and hardware details are embossed with LOEWE's iconic Anagram logo , which was designed by Spanish artist Vicente Vela in 1970. Four cursive L letters are arranged in a square mirror pattern. The logo has been updated many times over the past 40 years. The current pattern was born in 2014 and was designed by current creative director Jonathan Anderson and French design company M/M Paris. The font is simple and modern.
The evolution of the anagram logo
· Marble Green & Light Oatmeal ·
The bag is designed with a color combination of " Autumn Green" and "Light Oat" , which reminds people of Van Gogh's wheat field paintings. Low-saturation neutral colors are durable and versatile, and there is no obvious seasonal attribute. Boys and girls can carry it all year round. The gradient colors of light and dark interweave to interpret different geometric color blocks, and each side presents a unique look. The color blocks are emphasized by black oil edges and open stitching , making the "puzzle feeling" of the bag body more obvious.
The zipper of the bag is hidden under the top flap, which makes the geometric lines of the bag more complete, and the long zipper adds a smart element. Experienced bag makers will ensure that the length of each stitch of the bag is kept at about 2mm, so that every detail of the bag can stand up to scrutiny.
· How do I carry this bag? ·
Just like its name, the Puzzle handbag has a clever appearance like a puzzle. The soft bag body can be folded to unlock N kinds of styles, allowing it to be carried in multiple ways, such as by hand, sideways, crossbody, and in the hand.
5 Ways to Memorize Puzzle
The bag is equipped with short handles and a detachable and adjustable leather shoulder strap to meet the needs of different shapes and body shapes.
What can this bag hold?
Although it is a small size of 24×16.5×10.5cm , the capacity of this Puzzle handbag is already practical enough. There is a zippered outer pocket on the back of the bag , set on the stitching line of different color blocks, which is used to store handy items. The lining is herringbone cotton canvas , and a leather label is sewn on the back.
We put iPhone X, notebook, card holder, tissue, keys, lipstick, perfume and other items in the bag, which is small and light to carry with us when we go out.
LOEWE Small Puzzle Bag in Classic Calfskin
- Designer Jonathan Anderson
- Size: 24cm wide, 16cm high, 10cm bottom
- Handle 7cm
- Weight: 490g
LOEWE Dust Fairy Puzzle Handbag
